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Privacy Policy

Effective Date: 07/01/2025

At Be Your Kind, your privacy is important to us. This Privacy Policy outlines how we collect, use, and protect the personal and health information you share with us—both online and in person. We are committed to transparency and compliance with all applicable privacy laws, including the Health Insurance Portability and Accountability Act (HIPAA).

1. Information We Collect

We may collect the following types of information from you:

Personal Identifiable Information (PII):

  • Name, address, phone number, email
  • Date of birth, gender, and emergency contact info
  • Billing information and payment method details

Protected Health Information (PHI):

  • Medical history, current health conditions, and medications
  • Lab results, treatment plans, or health concerns shared during consultations
  • Appointment records and procedure documentation

Digital Information (via website or booking):

  • IP address, browser type, device data
  • Cookies and usage behavior for analytics and site optimization
  • Contact form submissions and online scheduling data

2. How We Use Your Information

We use the information collected to:

  • Provide personalized care and treatment
  • Schedule and confirm appointments
  • Send appointment reminders or updates
  • Process payments and billing
  • Improve user experience and optimize our services
  • Communicate with you regarding your care or promotional offers (with consent)

We do not sell, rent, or trade your personal or health information to third parties.

3. HIPAA Compliance

As a provider of medical and wellness services, we are bound by HIPAA regulations. Your Protected Health Information (PHI) is stored securely and accessed only by authorized medical professionals and administrative staff as required to support your care.

We maintain safeguards—both technical and physical—to ensure your health information is secure.

4. Third-Party Services

We may use third-party platforms (such as email software, booking systems, and analytics tools) to facilitate communication, manage operations, or track website performance. These services are vetted and required to comply with confidentiality and data protection standards.

Examples may include:

  • Boulevard or other scheduling/CRM tools
  • Google Analytics
  • Stripe or Square for payments

5. Cookies & Website Tracking

Our website uses cookies to enhance user experience, monitor site performance, and tailor content. You can manage cookie preferences through your browser settings.

6. Your Rights

As a client of Be Your Kind, you have the right to:

  • Access your health records
  • Request corrections to your information
  • Request a copy of this Privacy Policy
  • Withdraw marketing consent at any time
  • File a complaint if you believe your privacy rights have been violated

To exercise these rights, please email us at privacy@beyourkindclinic.com.

7. Marketing Communications

With your consent, we may send you promotional offers, skincare tips, or wellness news. You can unsubscribe from these communications at any time by clicking “unsubscribe” at the bottom of the email or contacting us directly.

8. How You Provide Consent

  • Completing a booking or inquiry form on our website at https://beyourkind.com/#book-now and voluntarily providing a phone number and/or email address
  • Selecting an optional consent checkbox during the booking process
  • Updating communication preferences within their secure client profile at any time

9. Data Retention

We retain your data for as long as necessary to provide care, comply with legal obligations, or as required by medical board regulations.

10. Policy Updates

We may update this Privacy Policy from time to time to reflect changes in our operations or legal obligations. Updates will be posted to this page with a new effective date.

10. Contact Us

If you have questions or concerns about this Privacy Policy, or how your information is handled, please contact:Be Your Kind
Edina, Minnesota
hello@beyourkind.com

Call 952-999-3532Book Appointment